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From "buy" to "sell" Zhang Baoan's indissoluble bond with agricultural machinery

Author: Date: 2019-05-20 dimensional code sharing

When Zhang Baoan was contacted, he was busy overhauling new agricultural equipment and preparing for the autumn harvest.

"At this time five years ago, I should be working in the field." Zhang Baoan told reporters with a smile. Now, as one of the distributors of Xinjiang Machinery Research Institute Co., Ltd. (hereinafter referred to as "Xinyan"), he has an annual income of nearly one million yuan. From an authentic farmer to running an agricultural machinery sales company to become general manager, what has he experienced in the middle?

In 2009, Zhang Baoan, a farmer in Juerlunturgen Village, Harmodun Town, Hejing County, saw that someone was harvesting corn with a large machine, and he was tempted.

"At that time, because I was curious to run with other people's machines every day, I felt incredible, so I wanted to see that this big guy was working stubbornly." Zhang Baoan said, "Harvesting with machines is highly efficient, low cost, and clean. The key is that people do n’t have to suffer. It ’s a good deal! ”Zhang Baoan wanted to buy one, but unfortunately he did n’t have extra funds and owed foreign debt.

After tangling for a long time, in 2010, Zhang Baoan finally made up his mind to buy a self-propelled corn harvester from Xinyan shares with a loan of more than 200,000 yuan. It turned out that he made a wise choice. That year, from September to November, Zhang Baoan earned nearly 300,000 yuan in just two months, not only paying off the loan, but also a slight balance.


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"After the machine was bought back, the villagers saw that the gadget was so high-end, it worked better than people, and saved money, why not?" Zhang Baoan said, "Since the corn harvester was bought, it has not been idle It's an exaggeration to say that I haven't closed my eyes for three days and three nights, but I feel very happy. "

Tasting the sweetness, from 2012 to 2014, Zhang Baoan bought 3 more corn harvesters, and the four machines have an annual income of nearly 800,000 yuan. The more machines you buy, the more money you earn. However, the problem came. During the operation, the machine parts sometimes had problems and needed to be replaced, but the new parts were only available in Urumqi.

"From Hejing to Urumqi, back and forth for nearly 1,000 kilometers, it is very laborious and sometimes delays work." Zhang Baoan said, "More and more people started buying large harvesters in 2014. I wondered if I could drive A small shop sells parts, which is convenient for others and yourself. "

Let's do it. A small shop of more than 30 square meters soon opened in Hejing County, and he and his family moved from the village of Juerenturgen to the county seat.

"The shop sells some parts commonly used in large-scale agricultural machinery. It can earn nearly 30,000 yuan a year, mainly for convenience." Zhang Baoan said.

Dare to dare to do it, and have the courage to try, Zhang Baoan's life is getting more and more prosperous. The surrounding villagers saw it, and under his leadership, some villagers also embarked on the road to becoming rich by purchasing large agricultural machinery.

In the eyes of ordinary people, Zhang Baoan's life is already very happy. However, he did not stop in pursuit of a better life ...

In 2015, Zhang Baoan went to Xinyan to buy parts. I heard that the company was going to set up a dealer in his area. At that time, he signed up without thinking about it.

"My family has complained about this for a long time. I feel that being a dealer is risky, and it may become better and better when it is done well. Otherwise, there is nothing." I came from a farmer. I know what farmers need, and the machine will surely sell well in the future. "

Zhang Baoan believes that agricultural mechanized production is a big trend. He sees the broad prospects of the agricultural machinery market and also sees a better future for himself.

With such a conviction, Zhang Baoan sold the 4 corn harvesters in his home, invested almost all of his savings, and started a company. He has since become a self-employed business. At the same time, in order to develop better, he moved from Hejing County to the Hui Hui Autonomous County, and established the Lixian Baorui Agricultural Machinery Sales Co., Ltd.

In the early days of the company's establishment, due to lack of experience, the operation was not smooth. But Zhang Baoan did not give up, he firmly believed in his choice.

On weekdays, he does a lot of things. He calls regularly, introduces products to customers who are interested in purchasing, asks customers who have already purchased the products to use the problems encountered, and then records and feeds back to the headquarters. The engineers at the headquarters will Feedback issues continue to optimize and improve equipment. In the process of use, whenever the customer encounters any problem, he will .. time to rush to the scene to solve it.

Thanks to this persistence, in just 3 years, Zhang Baoan's company has accumulated more than 300 customers. Now, the company's business is getting better year by year, and the annual turnover has reached more than 10 million yuan.

Speaking of future development, 35-year-old Zhang Baoan said with confidence: "In the future, I will spend more time to promote agricultural machinery and allow more farmers to enjoy the convenience brought by mechanized production."


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